PRO-RUNNERS: WHY RUNNERS PREFER CONSUMING PROTEIN SUPPLEMENTS

The first image that comes to mind when you hear or think of the words “protein powder” is probably beefy and bulky muscles. But increasingly, runners are recognizing that with the right protein powder, like Fitness Standard’s™ Whey Protein Isolate, they can have the power to finish races without bulking up.

Here’s why runners are looking to Fitness Standard’s™ WPI:

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  1. QUICK RECOVERY & REPAIR

    After a marathon or from running a stretch of several kilometers, your legs like feel numb or like jelly. This is because doing so puts strain on the muscles and they get worn out. Consuming protein helps the muscles recover and repair themselves, making you less sore and more replenished for the next day.

  2. FINDINGS FROM RESEARCH

    Studies have consistently found that endurance athletes require greater dietary protein that the RDA (Recommended Dietary Allowance) indicates. For example, this study, emphasizes that endurance athletes require about 31-53% more protein than previous RDA indications.

  3. ZERO SUGAR

    Unlike other sports, health or protein supplements, which may be blends and contain added sugar or other additives, all Fitness Standard™ products are completely free of added sugar and therefore, healthier.

  4. OVERCOMING ALTITUDE TRAINING

    Committed runners often undergo altitude training to increase their fitness, but doing so can make their bodies burn more calories. This requires even more careful monitoring of nutrition and health than normal. As such, adding a few scoops of Fitness Standard™ WPI leads to a difference in the body and helps overcome the obstacle of altitude to training.

  5. CONVENIENT

    Easily mixed into your favorite beverage, it is easy to add Fitness Standard™ WPI to your workout drink and string it along during your training sessions. One serving packs in a powerful 28.2g of protein - which is more than the protein in three eggs!